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Seniors

Choices for palliative and end-of-life care http://www.aplaceformom.com/blog/1-20-16-palliative-and-end-of-life-care/

Weighing the costs of aging in place http://www.aplaceformom.com/blog/1-08-16-weighing-the-costs-of-aging-in-place/

Government financial assistance available to seniors who know where to look http://www.aplaceformom.com/blog/1-06-16-canada-government-financial-assistance-available/

What to do if you don’t qualify for provincial home and community care services http://www.aplaceformom.com/blog/12-23-15-qualify-for-provincial-home-community-care-services/

Retirement home vs long term care by province http://www.aplaceformom.com/blog/12-09-15-retirement-home-vs-long-term-care-province/

Can community care action centres help your aging parents? http://www.aplaceformom.com/blog/11-25-15-community-care-access-centres/

Verbal abuse from elderly parents is really responsive behavior http://www.aplaceformom.com/blog/11-12-15-elderly-dementia-outbursts/

Government offers respite care to aid burden placed on Canadian caregivers http://www.aplaceformom.com/blog/11-04-15-respite-care-for-canadian-caregivers/

8 ways Canadian seniors stretch their retirement dollars http://www.aplaceformom.com/blog/10-21-15-ways-canadian-seniors-stretch-retirement-dollars/

Driving requirements for seniors in Canada http://www.aplaceformom.com/blog/9-30-15-driving-requirements-for-seniors-in-canada/

Boomers unaffected by Ontario Retirement Pension Plan http://www.aplaceformom.com/blog/9-16-15-boomers-unaffected-by-ontario-retirement-pension-plan/

10 facts about Queen Elizabeth II Canadians may not know http://www.aplaceformom.com/blog/09-09-2015-facts-about-queen-elizabeth-canadians-dont-know

Relationships are key to healthy aging http://www.aplaceformom.com/blog/9-2-15-healthy-aging-at-mulberry-estates/

Dementia friends Canada wants to change how you think about dementia http://www.aplaceformom.com/blog/2015-08-26-dementia-friends-canada-wants-to-change-how-you-think-about-dementia/

Communication tips for adult children and seniors http://www.comfortlife.ca/retirement-communities/communication-adult-children-seniors

Marketing

Consumer reviews build trust and convert buyers into customers http://www.erringtonim.com/the-vault/consumer-reviews-build-trust-and-convert-buyers-to-customers/

Capture the one that got away with retargeting http://www.erringtonim.com/the-vault/capture-the-one-that-got-away-with-retargeting/

Want to build credibility, recognition, trust, loyalty and referrals? Be consistent. http://info.erringtonim.com/construction_consistency

Franchises ahead of 2016 marketing automation trend  http://info.erringtonim.com/marketing_automation

Beverage alcohol and sports – the ties that bind http://info.erringtonim.com/alcohol_and_sports/

2016 Marketing trends and predictions http://www.erringtonim.com/the-vault/2016_marketing_trends/

Marketing gets personal http://info.erringtonim.com/marketing_gets_personal

3 Ways demographics impact franchising http://info.erringtonim.com/franchise_demographics

Construction marketing trends for 2016 http://info.erringtonim.com/construction_trends_2016

A woman’s world – Examining the demographics of female consumers in the beverage alcohol industry http://info.erringtonim.com/a_womans_world

5 Reasons email marketing is still relevant http://info.erringtonim.com/5_reasons_email

David vs Goliath: Is Duck Duck Go a threat to Google? http://www.erringtonim.com/the-vault/david-versus-goliath-is-duckduckgo-a-threat-to-google/

Can franchisees make a significant marketing contribution?http://www.erringtonim.com/the-vault/can-franchisees-make-a-significant-marketing-contribution

A strong foundation – Why your construction company needs a marketing plan http://www.erringtonim.com/the-vault/a-strong-foundation-why-your-construction-company-needs-a-marketing-plan/

How to create a winning personality for your beverage alcohol brand http://www.erringtonim.com/the-vault/how-to-create-a-winning-personality-for-your-beverage-alcohol-brand

Context is everything http://www.erringtonim.com/the-vault/context-is-everything/

The supply chain challenge http://www.erringtonim.com/the-vault/the-supply-chain-challenge/

5 Tips for marketing a new brand http://www.erringtonim.com/the-vault/5-tips-for-marketing-a-new-brand/

Marketing to DIYers http://www.erringtonim.com/the-vault/marketing-to-diyers/

Considerations for marketing to prospective franchisees http://www.erringtonim.com/the-vault/considerations-for-marketing-to-prospective-franchisees/

The state of traditional marketing http://info.erringtonim.com/traditional_marketing

Beverage alcohol – Building brand image through event marketing http://info.erringtonim.com/brand_event_marketing

A balancing act – Local and network marketing for franchises http://info.erringtonim.com/franchise_balancing_act

Get on the mobile marketing wagon http://info.erringtonim.com/mobile_wagon

Community involvement – Good for the soul, good for marketing http://info.erringtonim.com/community_involvement

Influencing the influencers http://info.erringtonim.com/blogger_marketing

5 reasons brand integrity matters http://info.erringtonim.com/brand_integrity/

Marketing integration – Speak to all of your consumers http://info.erringtonim.com/marketing-integration

Direct mail and print – Alive and essential to integrated marketing http://info.erringtonim.com/directmail

Beverage-alcohol promotion – Striking a balance http://info.erringtonim.com/alcoholpromotion

Franchise marketing and network fulfillment – The crucial link http://info.erringtonim.com/crucial-link

Construction and building materials – What’s the big deal with digital marketing? http://info.erringtonim.com/building-materials-digital-marketing

Are trade shows worth the effort? http://info.erringtonim.com/trade-shows

5 reasons why consumer perception is do or die for a franchise http://info.erringtonim.com/franchise

Home Improvement

You’re only as strong as your people http://fusionstone.ca/en/youre-strong-people/

Fusion Stone’s LEED compliance helps homeowners go green http://fusionstone.ca/en/fusion-stones-leed-compliance-helps-homeowners-go-green/

Do you fit the DIY profile? http://fusionstone.ca/en/diy-projects/

Pool safety covers – 10 reasons you need one for your pool http://www.poolsuppliescanada.ca/index.php?dispatch=news.list

Canada’s Fusion Stone benefits Canadian consumers http://fusionstone.ca/en/canadas-fusion-stone-benefits-canadian-consumers/

Winterizing your hot tub http://www.poolsuppliescanada.ca/winterizing-your-hot-tub.html

Quick tips checklist to close your pool for the winter http://www.poolsuppliescanada.ca/pool-closing-quick-tips-checklist.html

Closing your in-ground pool for the winter http://www.poolsuppliescanada.ca/closing-your-inground-pool.html

Technology

The GRID web design: Modern miracle or flight of fancy? http://www.erringtonim.com/the-vault/the-grid-web-design-modern-miracle-or-flight-of-fancy/

Streaming music wars and product differentiation http://www.erringtonim.com/the-vault/streaming-music-wars-and-product-differentiation

Market segmentation and Prizm 5 http://www.erringtonim.com/the-vault/market-segmentation-and-prizm5/

Education

Motivation is the key to student success http://www.ourkids.net/motivation-key-to-student-success.php

Experiential Learning: How ‘learning by doing’ is making a comeback http://www.ourkids.net/school/experiential-learning

Evan Hadfield: A little step in the beginning of a great journey http://www.ourkids.net/school/evan-hadfield.php

EDITED WORKS

SEO – Get into it but understand what you’re getting into http://info.erringtonim.com/seo

Is it the bottle or what’s in the bottle…or is it something else? http://info.erringtonim.com/whats-in-the-bottle

PRINT

Canada’s Camp and Program Guide – 17th edition

http://epub.ourkids.net/h/i/3993319-17th-annual

Canada’s Private School Guide – 15th and 16th editions

http://epub.ourkids.net/h/i/22439326-16th-annual

http://epub.ourkids.net/h/i/635856-15th-annual

Comfort Life’s Retirement Living Guide – 11th and 12th editions

http://epub.comfortlife.ca/i/327051

http://epub.comfortlife.ca/i/131605

WEBINARS 

SEO Strategy Development

SEO Google’s New Algorithm

SEO: What Does It Mean and How Do I Do It?

How to Analyze Your Website

Google Analytics: What It Is and Why You Need It